Creating Value

Driving transformation

Hg manages Europe’s largest software portfolio actively deploying AI at scale. Our value creation team is focused on unlocking lasting value for our investors, operating with the pace and mindset of a startup, applying deep expertise and hands-on execution to maximise outcomes.

Accelerating the AI transformation

We've been building our in-house AI expertise for close to a decade. Bringing Hg's focus and scale to bear to support the future-facing companies we work with.

Decorative cube

Operational AI Experts

Hg’s value creation team includes more than 100 AI professionals - 20 in-house specialists and over 80 contractors - operating with startup intensity.

Meet the team

Community Intelligence

Collective intelligence across 60+ companies enables portfolio-wide cross-pollination - scaled through leadership immersions, hackathons, academies, an online and flagship summits

Silicon Valley Summit

Hg Catalyst

Hg Catalyst is our in-house AI incubation capability, representing an evolution in Hg’s commitment to help software companies to scale faster through technology. Catalyst embeds small, high-performance AI teams inside portfolio businesses to conceive, build, and ship new Agentic AI products in 12-24 weeks vs 12+ months.

Hg Catalyst

IP and Tools

Hg's value creation team develops and shares best practice templates, tools, and playbooks with portfolio companies and systematically harvests data and KPIs for group insights and benchmarking. This framework is further enriched with solutions such as Hg Retina, serving as a prime example of how we integrate sophisticated AI to unlock actionable insights and drive transformation across our investments.

Retina

Operational AI Experts

Hg’s value creation team includes more than 100 AI professionals - 20 in-house specialists and over 80 contractors - operating with startup intensity.

Meet the team

Community Intelligence

Collective intelligence across 60+ companies enables portfolio-wide cross-pollination - scaled through leadership immersions, hackathons, academies, an online and flagship summits

Silicon Valley Summit

Hg Catalyst

Hg Catalyst is our in-house AI incubation capability, representing an evolution in Hg’s commitment to help software companies to scale faster through technology. Catalyst embeds small, high-performance AI teams inside portfolio businesses to conceive, build, and ship new Agentic AI products in 12-24 weeks vs 12+ months.

Hg Catalyst

IP and Tools

Hg's value creation team develops and shares best practice templates, tools, and playbooks with portfolio companies and systematically harvests data and KPIs for group insights and benchmarking. This framework is further enriched with solutions such as Hg Retina, serving as a prime example of how we integrate sophisticated AI to unlock actionable insights and drive transformation across our investments.

Retina

Our areas of expertise

We have operational expertise across a wide range of areas, reflecting where we see repeat value creation opportunities.

Harnessing the potential of data and AI is a critical competitive advantage for any business. We are deploying AI-first transformation across engineering, HR, finance, legal and support functions - enabling step-change productivity.

>1,400

AI projects live across the portfolio

A glance of some recent projects we’ve helped to deliver

GenAI Deployment

1,400+

projects live across the portfolio with 60+ portfolio companies actively deploying GenAI in product and internal workflows

AI EBITDA Impact

€260m

approx. budgeted EBITDA impact from AI initiatives

AI-Enabled Exits

2x

AI-enabled exits (GTreasury and Intelerad) at ~100% average uplift to book value

Agentic Product

100+

agentic products and features launched

Data Monetisation

€3M

year 1 ARR add through building new data products to enhance customer offering.

Value Creation Plan

+15m

EBITDA over BAU case through prioritising program of initiatives.

Community

2,750

Senior executive members attending <60 events as part of 20 live communities on our online collaboration platform, Hive.

Marketing

£3m+

upside through centralising BU marketing silos to form a single ‘group’.

BI / Reporting

30+

businesses connected systems in a new data warehouse.

Tech

35%

increased R&D efficiency through revised R&D roadmap and improved tech debt.

Pricing

+15m

EBITDA upside from refreshed pricing & packaging approach.

Value Creation Plan

+15m

EBITDA over BAU cause through prioritising program of initiatives.